Escape the walled gardens.
Our proprietary optimization engine, continuously processing billions of impressions, placements, and audience signals to direct spend toward the highest-value users.
Every decision is free from platform bias. Every campaign benefits from the accumulated intelligence of years of performance marketing execution.
DrebbelIQ is more than an optimization algorithm, it is a proprietary decisioning layer engineered for mobile growth.
Libraries trained on thousands of campaigns, proven cohorts, contextual triggers, and SSP histories.
Real-time ingestion of bid stream signals to surface incremental scale opportunities.
Optimizing exclusively for efficient high LTV user acquisition not for inventory fill or closed DSP economics.
Campaigns never begin from zero. With DrebbelIQ’s intelligence libraries, every pilot launches with proven audience data, contextual signals, and publisher-level insights, delivering early traction and faster ramp to scale.
Our owned-and-operated properties are proving grounds, not endpoints. They let us:
Split-test audiences in controlled conditions.
Validate new commercial and pricing models.
Feed sharper performance signals back into DrebbelIQ.
This accelerates access to premium SSP inventory and fuels open-market growth.
MMP-ready: Adjust, AppsFlyer, Singular, Kochava.
Supply access: global SSPs, ad exchanges, direct to 25k apps and CTV inventory.
Cross-device scaling: mobile, web, and CTV under one optimization loop.
Fraud evolves; so does our defence. DrebbelIQ combines:
Human gatekeeping: every supply channel is manually vetted.
Proprietary AI fraud engine: real-time anomaly detection blocks fake clicks, installs, and engagement.
Multi-layer defence: integrated with leading partners to validate every install and protect every dollar.
Outcome: a smarter shield with every signal-real users, real installs, real growth.
Pay model.
CPI
Cost per Install
CPE
Cost per Event
CPA
Cost per Acquisition
Entertainment
Retail
Ecommerce
Food delivery & ride sharing
Fintech
